Funeral provider · Pasadena, CA

Allay Direct Cremation

5.0(55) Verified on Google

Allay Direct Cremation is an independent cremation provider based in Pasadena, California, specializing in direct cremation services with transparent, all-inclusive pricing starting at $1,295. The company emphasizes personalized support with a dedicated point of contact (no call centers) and personal delivery of remains by care staff rather than third-party couriers.

Photo: Allay Direct Cremation

Starting price: $1,295

About Allay Direct Cremation

Allay Cremation, Inc. (FD #2388) operates as an independent direct cremation provider serving families in the Pasadena area and beyond. The company positions itself on transparent, all-inclusive pricing with no hidden fees, offering a core direct cremation package starting at $1,295, with optional witness cremation upgrades. Allay emphasizes personalized service including consistent communication with a dedicated arrangement counselor throughout the process, 24/7 availability by phone, and personal delivery of the urn and death certificates by care staff rather than external couriers. The company maintains a Pasadena office with administrative operations; the office is not open to the public but families can arrange services by phone or online.

Allay Direct Cremation prices

Price list published · source

Service prices
Direct Cremation (Core Package)	$1,295

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Prices are estimates and change. Providers must give you an itemized price list under the FTC Funeral Rule — always confirm directly.

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Allay Direct Cremation packages

Direct Cremation (Core Package)

$1,295

Cremation services
Death certificates
Urn
Personal delivery by care team

All-inclusive pricing with no hidden fees. Base package; witness cremation available as upgrade.

Packages and prices are as published by the provider and can change — always confirm the itemized list directly.

Services offered

Funeral homes

Who you’ll work with

Lawrence
Arrangement Counselor / Care Team
Multiple testimonials reference Lawrence as providing exceptional care, keeping families informed through the cremation process with compassion and efficiency.
Josh Gonzalez
Arrangement Counselor
Testimonials describe Josh as pleasant, understanding, proactive, responsive, and thorough; assisted with document notarization and other family needs.
James
Care Team / Delivery Staff
Personally delivered urns, keepsakes, and certificates to families.

Recognition & specialties

Specialties

Direct cremation
Witness cremation option
Pre-planned cremation arrangements

Where is Allay Direct Cremation?

Pasadena, CA

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Hours

Monday: Open 24 hours
Tuesday: Open 24 hours
Wednesday: Open 24 hours
Thursday: Open 24 hours
Friday: Open 24 hours
Saturday: Open 24 hours
Sunday: Open 24 hours

Allay Direct Cremation reviews

Updated July 2026

5.0

55 reviews

Rating from Google · updated July 2026

5.0 from 55 reviews on google

What funeral homes prices usually include

General context, not specific to Allay Direct Cremation: a typical funeral homes price covers the items on the left. Those on the right are common add-ons billed separately — ask for an itemized list.

Included

The funeral home's basic services and staff fee
Transfer of the deceased into their care
Coordination of permits and paperwork
Use of facilities for a viewing or service
An itemized price list, required by the FTC Funeral Rule

Usually extra

A casket, urn, or burial vault
A cemetery plot or cremation fee
Flowers, catering, and obituary notices
Certified copies of the death certificate

Frequently asked questions

How much does direct cremation (core package) cost at Allay Direct Cremation?

Allay Direct Cremation lists direct cremation (core package) at $1,295. Prices are estimates and can change — under the FTC Funeral Rule you can request a current itemized price list and pay only for the items you choose.

What services does Allay Direct Cremation offer?

Allay Direct Cremation offers funeral homes. See the full breakdown and prices on this page.

Where is Allay Direct Cremation located?

Allay Direct Cremation is located in Pasadena, CA. Use the “Get directions” link on this page for a map.

Will Allay Direct Cremation give me an itemized price list?

Yes. The federal FTC Funeral Rule requires every funeral home to give you a written, itemized General Price List on request — in person or over the phone — and to let you choose only the goods and services you want. Always compare a couple of providers before deciding.